Location Intelligence

 

Provide more context, precision and relevancy

Optimize infrastructure

Connect in real time Manage risk
• Gaps in the Telematics service?
• How can we confirm coverage for
customers and improve their
efficiency?
• How can I optimizing for at the right time and the right place?
• Are there ways to capitalize on our
efforts for other markets?
• Leverage activity-based-insurance
digital exhaust to learn where we are too exposed?
• Where are the pockets of opportunity that competitors will miss?

 

Comparing Location Intelligence and GIS

   

 

Comparing Location Intelligence and GIS, contd.

   

   

 

Pitney Bowes Location Intelligence Suite

   
   
   

 

Site Selection, Track&Trace, Telematics, etc.

   
  • Picking the best location for equipment, sensors or infrastructure often depends on complex location-specific requirements
  • Example: Placement of Telematics traffic monitoring equipment based on historical traffic analysis, demographics and psychographic parameters, accident history of roadways, etc.
   
   

 

Pitney Bowes Capabilities:

   
  • Detailed rooftop and sub-parcel parameters
  • Extensive POI (Point of Interest) data, historical traffic data
  • Rich demographic and behavior-based information
  • Fuse in weather patterns, topography, hazards, etc. to power contextually relevant and helpful alerts
  • Desktop and web-based custom map management,
  • Long history in telecommunications, retail site-selection, and location-based predictive analytics

 

 

 

Location Intelligence Solution Evolution

   
Ok

Smart

Much Smarter Smartest
Basic solution +Road network +Trade Area intelligence +Data learning
•Simple but not intelligent (e.g. crossing river/highway)
•“As the crow flies” radius
We can provide
•Drive time
•Drive distance
•Walk time
•Walk distance
Given a business type and its location, we can estimate its general targeting are Best expertise and technology in the industry (can use customer transaction data or mobile data.)
 
   

 

Exact location insight with more precise Location Intelligence

 
     
   

 

Exact location insight with more precise Location Intelligence